What AdSense reviewers look for
Google's AdSense team checks three things before approval: that your content is original and genuinely useful, that you have the required pages (privacy policy, about, contact) and clear navigation, and that your site does not host any prohibited content. New sites with little content or no traffic are the most common reason for rejection.
Before you apply
Make sure every requirement above is genuinely true — not just technically present. A privacy policy copied from a template with the wrong site name, or a site with three thin pages, will still be rejected. Build real content first, then apply.
